March 7, 2022

It’s not the message that matters

message in a bottle washed ashore

People in L&D, and by extension the people they serve in the organisation, often think the content is what counts.

It’s not.

It’s what people do with that content that really counts.

What do you want to happen after they receive the content?

If you are going to deliver training, or elearning, or any other content, get really clear on what you want people to be doing afterwards.

What do you want them to start, stop or continue doing?

Thinking this way will alter how you deliver the content, because now you are thinking about ‘delivering’ behaviours.

And behaviours are what the organisation wants.

My best wishes, Paul

Paul Matthews

CEO and Founder of People Alchemy

share this article:

Leave a Reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.

related posts

People Matters bootcamp module cover image

Workforce Planning for Skills Volatility

The Skill Forward Bootcamp runs over 5 deep-dive, hands-on learning modules from 25 August to 9 September.  It’s designed for ...
Read More
Learning Transfer at Work book

A note to fellow authors

A little while ago, I was invited to take part in an online author spotlight interview. It sounded like a ...
Read More

A small change to my Monday tips

I have been writing these Monday tips since June 2009. When they began, they were mostly about management development. And ...
Read More
Statues of whipering children

The secret to changing your life

The secret to changing your life Do you want to change something in your life, in your work, in your ...
Read More

search blog

Get your free weekly tip

You agree that we can keep a record of your details, and send you other occasional offers. See our Privacy Policy