March 27, 2023

Beware of the ‘ISLAGIATT’ principle

Wooden arrow pointing left with "No, this way" and right with "over here" in front of blue sky with white clouds

The ‘ISLAGIATT’ principle is a term coined by Marti Eccles, Emeritus Professor of Clinical Effectiveness at Newcastle University.

The letters stand for ‘It Seemed Like A Good Idea At The Time’.

This principle encapsulates an approach in which the intervention strategy is arrived at before a thorough assessment has been made of the appropriate behavioural targets and what it would take to implement and achieve change in these behaviours.

Instead, personal experience, a favoured theory or cursory analysis is used as the starting point for intervention design, which often leads the programme down a fruitless path.

Have you ever said ISLAGIATT about one of your learning initiatives?

How can you avoid it next time?

Maybe a better analysis up front, especially a proper Behavioural Needs Analysis (BNA), which is the best foundation for a well designed learning intervention.

Grab copies of my ebooks to find out how 🙂

My best wishes, Paul

Paul Matthews

CEO and Founder of People Alchemy

share this article:

Leave a Reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.

related posts

Banner for author spotlight

Author spotlight: Learning Transfer at Work

Paul has been invited to do an author spotlight session for Learning Transfer at Work📗 for Prominent Book Club. It’s ...
Read More
Statues of whipering children

The secret to changing your life

The secret to changing your life Do you want to change something in your life, in your work, in your ...
Read More
Rows of multi coloured chairs

Why the real test of any training isn’t what happens in the room

The title says it all really… We spend so much energy on training events themselves, but the ROI lives entirely ...
Read More

It’s not over until you quit

Most of us have a small pile of abandoned goals somewhere in the background. Not the dramatic failures. The quieter ...
Read More

search blog

Get your free weekly tip

You agree that we can keep a record of your details, and send you other occasional offers. See our Privacy Policy